Back in 2016, Homonym started as a response to the many gaps in music business that our founders Mike and Christel Constantino saw in the market. Ever since we provided music solutions to our first clients (shoutout MullenLowe, Alaska Krem-Top, and Payoneer!), we have sought to marry rhyme and reason as we serve brands, agencies and artists with effective solutions that are always backed by real-world data—from local to international.
With our deep networks, penchant for research, and discerning taste, we’ve mastered how to deliver the #HomonymTouch that our partners rave about. And with our new brands like Sonik Philippines (our country's official Music Conference) and HYPHEN (our Indie Services Consultancy), we’re only getting better at answering our calling of getting good music out there, one song at a time.
We know music and audio. We’re big music nerds—both passionate and proficient at orchestrating the best audio experience for your campaign, brand, content, or live event. Each member of Team Homonym wakes up every morning thrilled to get to solve creative problems as sonic specialists.
We believe that a music-first approach to ideation, creation and production ensures that you come into a project already with a strong feel of the VIBE you want to go with.
This, in our experience, positively affects the way you develop your story, the way you cast, the way you edit and so much more! Knowing the song beforehand not only helps you manage costs (hello, Licensing!), it also helps you finish faster.
Founder & CEO
A 24-year veteran with international exposure, he has extensive experience in multiple disciplines and has been a key figure in the local and regional music industry for decades. Mike is an in-demand international speaker, subject matter expert and consultant and was a Director of the Internet & Mobile Marketing Association of the Philippines (IMMAP) from 2013-2019.
He has been a professional DJ since the early 200s and is a 2-time Awit Award-winning singer and songwriter for his work with his independent Soul band, Conscious & The Goodness.
In 2019, together with the NCCA, he founded SONIK PHILIPPINES - the country's official music conference.
Chief Operations Officer
A purveyor of Manila's burgeoning underground scene and a former ad exec. As Homonym's COO, Christel has made it her personal advocacy to merge the worlds of local music, fashion, art and culture with creative business.
Music Solutions Director
Deputy Music Solutions Director
Sr. Music Solutions Director
Publishing Solutions Manager - Hyphen
Artist Solutions Director - Hyphen/Heard
Distribution Solutions Manager - Hyphen
Label Solutions Director - Hyphen
KEVIN JIRO MATSUYAMA
Creative Strategist - Graphics
Studio Solutions Manager